Why/How we interviewed him: Ben travels a lot to far of destinations for skiing with his buddies.
What hypothesis we tested: The prototype we've developed would get Ben excited enough that he would consider using our platform on his next trip. What we really wanted to learn: If he would use our platform over some of the other methods that exist to plan trips. What we learned from this interview: Ben liked our app. He felt it was scalable and a good solution to solve the problem of planning a ski trip. He felt he could use it for his destination golfing trips as well. Aggregation and having all reservations at one place is something no app provides currently and that is the big differentiator for him. Splitting cost apps are commonplace but a good feature to ensure complete independence from other apps. He felt that there was a lot of opportunity to expand the templates we had and democratize the list of tasks in each template based on user popularity. What surprised us: How Ben was applying it to other scenarios where he could use it. He mentioned that there was nothing like this in the app space and if we could pull this off with a clean app with all the main features, it could become very valuable to a lot of planners. Other interesting outcomes: Ben wanted us to expand it into event planning to add to the volume of early adopters.
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AuthorThe Orca team is a group of second year Haas MBAs dedicated to bringing fun back to the logistics of group travel Archives
November 2016
Link to Full Interview Notes |