Why/How we interviewed him: Vimal does a lot of app development and has experience in both the IOS and Android space. We wanted to get his inputs on the development of this app.
What hypothesis we tested: The prototypes we are making are heading in the right direction and would be helpful later when developing the actual app. What we really wanted to learn: The complexities associated with building the planning app. What we learned from this interview: Vimal thinks there are aspects of this app that are very appealing like aggregation and collaboration. He thinks that collaboration, delegation and accountability are relatively easy to develop and shouldn’t take much time to incorporate in their entirety in version 1.0. The aggregation part of the app has 2 parts. Building the platform for the bookings is simple and straightforward. However combining everything together is very complicated. It is difficult to feed back the information to the app once you leave it to book on Airbnb. Even a company like Google is trying to solve this problem of searching through a person’s email to aggregate bookings and keeping it at once place. Also, it would require us to have permissions from our partners like Airbnb and other booking engines and it would be difficult to cooperate with them till we are a small player. What surprised us: Vimal thinks this is a crowded space and there are several trip planning apps in the market. He likes our app a lot but thinks it is difficult to implement and even more difficult to make popular enough that everyone will use it. Other interesting outcomes: He wanted us to generalize even more and not be limited to just travel. Any group activity with a lot of tasks could be handled with this app.
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AuthorThe Orca team is a group of second year Haas MBAs dedicated to bringing fun back to the logistics of group travel Archives
November 2016
Link to Full Interview Notes |