This week we:
During our team meeting we discussed our interviews with the prototypes that we had developed. It's still early in this phase of our interviewing process, but we already see some things that need to be adjusted. One great sign we saw, was that our interviewees had pupil dilation and actively engaged in co-creating with us during the interviews. We worked on developing our business model into a story. We practiced presenting this story to the class. The key takeaways from the practice story were to:
We discussed threats to the travel industry over the next 3-5 years and 10 years out to see how our product could adapt to changes. We noticed that our product has a threats from cyber security, regulation of home sharing, regulation of online financial service, and events that may cause travel declines. To mitigate these, we would diversify our partnerships in travel lodging and financial services, along with making security of our users information a top priority.
Longer terms, things we might monitor are how technology may change peoples behaviors such as virtual reality., self driving cars, and if artificial intelligence could predict our dream vacation.
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AuthorThe Orca team is a group of second year Haas MBAs dedicated to bringing fun back to the logistics of group travel Archives
November 2016
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